| Unmatched durability and supreme insulation set the cold standard. | | Here's the cold, hard truth on how to get the most out of your cooler. | | 1. Chill It Down | Throw in a bag of sacrificial ice before you pack in provisions. | | | 2. Don't Skimp On Ice | Fill your cooler with two thirds ice, one third contents. | | | 3. Pack It Full | Air is the enemy of cold. Eliminate it by filling space with ice or towels. | | | To maximize ice retention, start with a layer of YETI ICE® or YETI THIN ICE™ on the bottom of your pre‑chilled cooler. | | Roadie® Cooler Divider | Organize your cold zones with the divider that doubles as a cutting board. | SideKick Dry® Gear Case | Attach it to your soft cooler and keep essentials 100% dry. | | | |